Case Studies

MONARCH AIRLINES PROMOTION OF INAUGURAL FLIGHTS – Zagreb, April 2017

PR campaigns (radio, online ) regarding new Monarch flight routes Zagreb to London, Zagreb to Manchester – Coordination of Inaugural Ceremony at Zagreb International airport – Press release management and media follow up. / Monarch, the leading independent airline and holiday company from Great Britain arrived in Zagreb on April 28, 2017 introducing a year round direct flights from Zagreb to London, and from Zagreb to Manchester. Exactly a month after the opening of the brand new Franjo Tuđman International…

Read more

FAIR REPRESENTATION OF WONDERFUL INDONESIA – Embassy of the Republic of Indonesia in Zagreb

Organization of the fair representation of Wonderful Indonesia at Place2go International Tourism Fair in Zagreb. Coordinating booth design, promotional material design – goodie bags and its content, press release management . Project period: March 2016. Organization of the fair representation of Wonderful Indonesia at Place2go International Tourism Fair in Zagreb. Coordinating Booth Design,  organizing photo exhibition, B2B workshop, media event, traditional Indonesian dance performance, lectures on the Main Stage. Project period: March 2017. At the International Tourism Fair PLACE2GO, held…

Read more

YAS ISLAND – DESTINATION PROMOTION & PRODUCT PLACEMENT – Miral Asset Management LLC, Abu Dhabi, UAE

Positioning, B2B and B2C promotion of Yas Island destination on the markets of Croatia, Slovenia and Serbia including all important attractions on the island: Ferrari World Abu Dhabi, Yas Waterworld, Yas Marina Circuit, Yas Links, Yas Beach, Yas Marina, Yas Mall. Promotion period: July – October 2016 Campaign objectives Building image awareness Introducing new business features/products Cross media promotion Business network expansion Sales increase Branding concept according to specific channels Tailor made destination PR  Promotion channels: Ekupi online reseller and…

Read more

ZAGREB TOURIST BOARD FAM TRIP FOR SERBIAN TRAVEL AGENTS AND TRADE REPRESENTATIVES

Following the initiative of magic4.club, Zagreb Tourist Board organized a FAM trip for Serbian travel agents and trade representatives. This was a great opportunity to foster cooperation between Serbian and Croatian travel brands. The main goal was to introduce Zagreb during Advent time. FAM trip was held Dec 12th – 14th 2014 in organization of Zagreb Tourist Board, with a magic4.club as a partner, and with Air Serbia support. This event also had its historical touch as on Dec 12th…

Read more

SAMSUNG ADRIATIC TRAVEL MAGAZINE SMART TV APPLICATION TRAVEL GUIDE

Today, when technology is rapidly improving, travel brands are facing more and more possibilities how and where to implement its content, and how to reach the segment which is the most receptive to new travel technology trends. Smart TV gives consumers the power to choose their own unique television experience, and to interact with their television and content just like they interact with their smart phones. Samsung Adriatic Travel Magazine Smart TV application offers a possibility to navigate through Adriatic region destinations…

Read more

CROATIAN NATIONAL TOURIST BOARD & ZAGREB TOURIST BOARD SELL CROATIA – B2B WORKSHOP IN BELGRADE, SERBIA

Magic4.club organized a B2B workshop Sell Croatia for Croatian National Tourist Board and Zagreb Tourist Board in Belgrade, Serbia. The main goal of the workshop was to introduce Croatian tourism news and initiatives as well as to nurture business relationship between Croatian and Serbian tourism representatives. The event started with a presentation of a new project of Croatian National Tourism Board and an announcement of Zagreb’s summer cultural and entertainment events, and continued with meetings between both countries participants. For…

Read more

GERMAN NATIONAL TOURIST BOARD MEDIA EVENT 2015, 2016, 2017, ZAGREB, CROATIA

Media event 2015 Magic4.club organized a media event for The regional office of the German National Tourist Board following the theme “Traditions and Customs”, this year thematic campaign of Germany tourism board. At the event we hosted around 25 journalists whose work greatly contributes to the development of the culture of traveling in Croatia. The event was held on Tuesday 5th of May 2015. in the Bavarian Restaurant Maximilian in Zagreb. The fact is that the average Croatian tourist is…

Read more

AKASSIA SWISS RESORT, MARSA ALAM, EGYPT HOTEL PROMOTION IN CROATIA, SERBIA AND SLOVENIA

Hotel promotion of luxury Akassia Swiss Resort situated in Marsa Alam, Egypt. Promotion through regular sales visits, sales calls and direct mails to the network of travel agents and tour operators in Croatia, Slovenia and Serbia. Building resort awareness through creation of blog and social media posts, as well as through regular Email campaign sent to travel specialists and media in the South East European region. Promotion through co-branding activities with local tour operator specialized in destination Egypt, and with famous…

Read more

PREMIUM TOURS, TOUR OPERATOR, EGYPT REPRESENTATION IN CROATIA, SERBIA AND SLOVENIA

Positioning and representation of Premium tours business in South East European region including Croatia, Slovenia and Serbia through sales visits, sales calls and direct mails to the network of travel agents who have potential to become a good sales provider for Premium tours programs. Presentation of destination Egypt regarding to Premium Tours tour programs through Email campaigns, social media branding and regular blog posts. Snorkeling and diving excursions from Marsa Alam – Wondeful Egypt diving Inside Akassia Swiss Resort in…

Read more

ASTA YACHTING – CHARTER COMPANY, CROATIA B2B WORKSHOP, BELGRADE, SERBIA

For the charter company Asta Yachting from Zadar we organized B2B workshop in Belgrade Serbia. In this way Asta Yachting made an entry to the new market, and presented charter business processes and all the important facts regarding sailing in Croatia to Serbian travel market. During interactive B2B workshop that took place in Belgrade Art Hotel on 8th of September Serbian travel agents had the opportunity to be introduced into charter business and all the features of booking process, they…

Read more

TURETA TRAVEL – TRAVEL AGENCY, DESTINATION EXPERT IN CROATIA REPRESENTATION ON FOREIGN MARKETS

Regular consultant services in PR and marketing field regarding foreign and domestic tourism markets following modern and highly effective tourism promotion activites. Representation during IBTM World Barcelona, and direct and continuous connections to foreign partners. Tureta Travel is a Croatian tour operator with satisfied travelers Worldwide Tureta Travel pays great attention to provide high service level. From cozy to stylish boutique hotels and luxury villas, reliable car and coach transfers to professional guides who like to share their knowledge. Since…

Read more

365 TRAVEL, TAILOR MADE EXPERT FOR INDOCHINA, VIETNAM REPRESENTATION IN CROATIA, SERBIA AND SLOVENIA

Positioning and promotion of  365 Travel business in South East European region including Croatia, Slovenia and Serbia through sales visits, sales calls and direct mails to the network of travel agents who have potential to become a good sales provider for Indochina programs and tours. Presentation of destination Vietnam, Cambodia, Laos, Thailand, and Myanmar regarding to 365 Travel tour programs through Email campaigns, social media branding and regular blog posts. Exotic and Chaotic, Culturally Rich and Inspirationally Overwhelming From the…

Read more

error: Content is protected